Tag Archives: LinkedIn

Why GDPR Isn’t Coming to the United States

Will draconian privacy laws ever come to the United States as they have in Europe in recent days? The question is reasonable in light of ongoing news stories about Facebook’s cavalier treatment of user data. Now that the European Union … Continue reading

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4 Ways Brands Can Adapt to Facebook’s News Feed Overhaul

Everyone is freaking out about the latest Facebook algorithm change, which CEO Mark Zuckerberg announced on January 11. And yes, the change is big. Facebook will: Downgrade in users’ news feeds the content that businesses publish. Boost posts from users’ … Continue reading

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Want customers? Invest in social media

  If you aren’t generating leads through social media, it’s time to rethink your marketing game plan. That’s a major takeaway from The 2012 State of Inbound Marketing, a new report from marketing software provider HubSpot. Among the report’s conclusions: … Continue reading

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Advice to those looking for work (and working)

After experiencing a number of mergers/acquisitions and incredible growth together, Razorfish and I recently parted ways amid new company ownership. I am grateful to Razorfish for the opportunity to have grown into my role as a marketing executive, and, just … Continue reading

Posted in Agencies, Digital, Marketing, Uncategorized | Tagged , , , | 20 Comments

Using social media to build your personal brand

Your personal brand is like your writing style: you have one even if you don’t know it. So you might as well figure out how to develop your brand to your advantage. Personal branding was the focus of a November … Continue reading

Posted in Digital, Marketing, Uncategorized | Tagged , , , , , , , , | 3 Comments