Tag Archives: innovation

How do you escape innovation hell?

At the 9th Annual Razorfish Client Summit, Razorfish Strategy executive Joe Crump asked a simple question: why can’t we innovate more often?  His premise: innovation, like pornography, is something we recognize easily when we see it — the Virgin Galactic, … Continue reading

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Think Social Influence Marketing and innovation during the recession

According to a new survey by the Association of National Advertisers (ANA), 77 percent of marketers will reduce their advertising campaign media budgets. The ANA isn’t the only organization forecasting bad news for the marketing industry.  Forrester Research recently predicted … Continue reading

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