Monthly Archives: July 2010

Does your brand get Facebook?

A new Altimeter Group report identifies eight success criteria for Facebook page marketing — and points out that brands have a long way to go applying those criteria successfully. I encourage marketers to read it. The report is free, and … Continue reading

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Consumers are the content in stunning Forever 21 ad

Times Square Billboard by Space150 from Cliff Kuang on Vimeo. There is no such thing as intrusive advertising so long as advertisers provide great content to consumers — and in the case of a new Forever 21 billboard ad, consumers … Continue reading

Posted in Marketing | Tagged , , , , | 3 Comments