Tag Archives: virtual reality

Jeff Bezos and Mark Zuckerberg Want to Change How We Live

Recently Amazon and Facebook announced new products that will extend their reach into the corporate world: Amazon’s Alexa for Business, unveiled November 30, is a platform for a business’s employees to use the Amazon Alexa voice assistant (in Amazon Echo … Continue reading

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How a Healthcare Crisis May Fuel Virtual Reality Adoption

Sometimes a crisis can fuel innovation. With an opioid problem gripping the United States, medical providers are looking for ways to treat patients’ pain without resorting to addictive drugs. Those potential solutions include the use of virtual reality (VR) at … Continue reading

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Will Apple Take Augmented Reality Mainstream?

Apple critics have been quiet lately. The company is worth more than $900 billion after beating Wall Street’s expectations in its November 2 earnings report. The iPhone 8 is selling better than expected. Consumers are lining up to buy its … Continue reading

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Facebook’s Ambitious Vision for Virtual Reality

Facebook wants to make the world better with virtual reality. At last year’s Facebook F8 event, Mark Zuckerberg articulated a simple vision for making virtual reality mainstream: social VR, or connecting people in the virtual world. But now Facebook has … Continue reading

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Virtual Reality’s Image Problem

Virtual reality has a major image problem. I see it whenever I read an article about someone’s grandparents experiencing virtual reality for the first time, accompanied by a photo like this: Which inevitably makes me think of this: Or when … Continue reading

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How Google Is Bringing Virtual Reality to Everyone on Every Device

Google just moved one step closer to its vision of taking virtual reality a mainstream. On February 9, Google announced that its Chrome browser supports VR experiences. As noted on a blog post, “With the latest version of Chrome, we’re … Continue reading

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Content Is King in Virtual Reality

Virtual reality believers have had a lot to smile about lately, as Facebook and Google took big steps to make VR mainstream. On October 4, Google launched its anticipated $79 Daydream View VR headset, part of Google’s toolkit to embed … Continue reading

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Google Creates a Virtual Reality Future

Google wants virtual reality to be everyone’s reality. During the week of June 27, Google demonstrated its commitment to making VR a mainstream experience. To wit: On June 27, Google announced an expansion of its Expeditions program, through which teachers armed … Continue reading

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Augmented Reality at Cedar Point: First Impressions

Virtual reality is grabbing the headlines right now, but augmented reality has a bigger near-term future. My recent experience with a new AR-based game at Cedar Point Amusement Park illustrates how AR can make an already excellent customer experience better. … Continue reading

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How Facebook and Google Are Bringing Virtual Reality to the Masses

When a hot startup launches a virtual reality product, influencers and investors notice. When Facebook and Google bet on virtual reality, the whole world notices. Recently these two market makers unveiled their VR visions and plans at their own bellwether … Continue reading

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