How a Swedish Grocery Store Beat Amazon Go to the Punch

Wednesday, December 7th, 2016

The Internet is buzzing about Amazon Go, Amazon's new self-service grocery store. At the flagship Amazon Go in Seattle, opening in January 2017, anyone with an Amazon account, a supported smartphone, and the Amazon Go app will simply take what they want from the store and leave with no check-out ...

Yep. This is Wal-Mart.

Friday, August 29th, 2008

In Springfield, Illinois, not far from where Barack Obama introduced Joe Biden as his vice presidential running mate, stands an attractive, custard-colored building adorned with red brick walkways, fountains, and two colonnades with quotations from Abraham Lincoln tastefully carved into them. The Abraham Lincoln Presidential Library? Nope. I'm talking ...

Web 2.0: A reality check

Monday, June 16th, 2008

[slideshare id=468792&doc=internetretailerfinal-1213563231913033-9&w=425] Have you ever wanted to get grounded in some basic web 2.0 concepts but were afraid to ask? On June 10, my Avenue A | Razorfish colleague Dave Friedman provided some answers in his presentation "Web 2.0: A Reality Check" at the Internet Retailer 2008 Conference. I ...

The inside scoop on Microsoft Surface

Tuesday, May 20th, 2008

On April 17, AT&T worked with Microsoft and my employer Avenue A | Razorfish to launch the first retail application of Microsoft Surface touch-and-recognition table technology at a limited number of AT&T wireless stores. Surface promises to improve upon the often-confusing process of buying a mobile phone in a retail ...

What makes a brand authentic?

Sunday, April 27th, 2008

What makes a brand authentic? I recently found out one chilly April day at the Maid-Rite diner, an unassuming hamburger stand operating in a modest neighborhood in Springfield, Illinois.

My Black Friday odyssey

Friday, November 23rd, 2007

I awoke with a start at 2:50 a.m. I lay awake in the darkness of my quiet home acutely aware of a vow I'd made yesterday over Thanksgiving dinner to experience Black Friday first-hand -- not just vicariously through breathless media reporting, but in person with the shoppers and retailers in ...

Now that's what I call superhype, part 1

Thursday, November 22nd, 2007

Let's hear it for JCPenney and Kohl's -- open at 4:00 a.m. on Black Friday 2007, selling the same old stuff . . . . oops, I mean SALE! SALE! SALE-ing some incredible values. I see that Burlington Coat Factory opens at 7:00 a.m. What whimps.

Have you embraced immersive marketing?

Thursday, November 22nd, 2007

Forrester Research analyst Shar VanBoskirk recently asked whether the future of marketing might be "immersive marketing," or creating an all-encompassing brand experience across any channel where the consumer lives. The answer is a definitive yes. My employer Avenue A | Razorfish completed a Digital Consumer Behavior Study in 2007 ...

Long road out of Wal-Mart

Friday, November 2nd, 2007

While the blogosphere was doting on Radiohead's digital release of In Rainbows, the Eagles were making their own attempt to sidestep the recording industry with the release of Long Road out of Eden. But I'm not so sure I get the Eagles' approach. For its first studio recording ...