Tag Archives: PSFK

“UNCOLLECTABLE” Shines Spotlight on Middle Eastern Indie Music

+Aziz seeks to do for Middle Eastern indie music what the Velvet Underground did for rock and roll: create performance art. On June 21-22 at New York’s Hotel Particulier, +Aziz and a group of musicians will draw upon music, ambient sounds, … Continue reading

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The Art of Co-Branding

On May 7, music mogul Jermaine Dupri and I were fortunate to have a byline published in Fast Company concerning four tips for successful co-branding. Co-branding  — or sharing your own brand with an outside brand — is an increasingly … Continue reading

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PSFK Challenges Brands to Do Good

On November 1, I was honored to appear onstage with Jermaine Dupri at the PSFK  Conference San Francisco 2012, where we discussed how Dupri’s Global 14 social networking site brings community back to social media. The entire conference featured designers, … Continue reading

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The value of small ball

My latest post for the iCrossing Great Finds blog reflects on a recent Social Media Week panel appearance by Richard Dorment of Esquire magazine, iCrossing Chief Strategy Officer Adam Lavelle, and Jermaine Dupri, CEO of So So Def Recordings. Dorment, … Continue reading

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Real-time marketing requires real talent

My employer iCrossing has been collecting digital executives. Thought leader Roger Wood joined the company’s digital media practice in May. Former Jupiter Research analyst Gary Stein joined the strategy team in June. And, as announced today, former NBC Universal executive … Continue reading

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Threadless mantra: be human & find friends

This blog post comes to you live from the PSFK Chicago Salon, “Fueling Imagination.” During a morning session, Mig Reyes, Brock Rumer, and Colleen Wilson discuss the employee culture inside Threadless, the successful T-shirt designer and merchandiser that famously crowdsources … Continue reading

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