Tag Archives: Obama

Facebook co-brands with President Obama

“God, we’ve never done this. I don’t know where to stand.” Those were the words of Facebook COO Sheryl Sandberg as she kicked off a town hall Facebook hosted for President Barack Obama today. The town hall, streamed live and … Continue reading

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My battle with bullies

When I was growing up, bullies tormented me occasionally, and writing this blog post evokes some painful memories. I’m sharing my story to raise awareness for Facebook’s announcement to combat bullying by making it possible for people to report harassment … Continue reading

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BP doesn’t care about your Facebook page

By now most marketers can recite many examples of how social media has had a measurable impact on a brand, for better or worse. The BP fiasco is not one of those examples. In fact, the aftermath of the BP … Continue reading

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The Top 10 Searches of the Decade

Tired of reading lengthy analyses of the decade we just left behind?  My employer Razorfish has a solution: a visual depiction of the major trends affecting search engine marketing throughout the past 10 years.   A Decade in Search is a … Continue reading

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Obama.com & You

View more presentations from David Deal. At FIAP Buenos Aires, my Razorfish colleague Joe Crump discussed seven tactics that marketers can learn from Barack Obama, America’s first digital president.  I’ve reproduced his presentation here and highly recommend you take a … Continue reading

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Who are the top 50 social brands?

Recently Infegy published its March 2009 list of of the hottest social brands on the market — the names that have the strongest reach across the digital world as measured by a number of factors.  Some observations: The Top 5 … Continue reading

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The Obamas and the presidential brand promise

Only in America: the United States struggles through a withering recession, and yet the personal attire of Barack and Michelle Obama creates a national controversy.  Barack Obama is accused of turning the Oval office into a locker room for discarding … Continue reading

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