Rihanna and Samsung Create an “Anti” Moment

Sunday, January 31st, 2016

Rihanna's Anti went platinum in 15 hours. But before you think, "albums are back!" bear in mind a big caveat: Samsung bought one million copies of the album and gave them away. For Rihanna and Samsung, Anti going platinum is not about record sales -- it's about creating a moment ...

Jermaine Dupri Wants to Save R&B with New Jagged Edge Album

Thursday, October 23rd, 2014

If you want to get a rise out of music legend Jermaine Dupri, ask him about the new Jagged Edge album, J.E. Heartbreak II. Dropping October 27, J.E. Heartbreak II reunites Dupri with the group he signed to his So So Def record label in 1997. And Dupri promises that ...

How Hip-Hop Legend Jermaine Dupri Writes His Own Rules

Thursday, May 1st, 2014

In the world of hip-hop mogul Jermaine Dupri, building excitement for new music means creating his own rules for using social media to engage with fans. Dupri, Mariah Carey's manager and co-producer, has been a lightning rod for criticism from frustrated Carey fans who have wanted more information about her career ...

Emerging Artist Spotlight: Beatrice Brigitte

Wednesday, April 9th, 2014

Beatrice Brigitte doesn't like to follow formulas. The 25-year-old singer rejects the lush production and auto-tuned, anthemic vocals that rule the pop charts in the American Idol era, in favor of a simpler, more organic sound. On many of the songs she writes (such as "The Day"), her voice floats like ...

Lady Gaga and Mariah Carey: Attack of the Digital Divas

Monday, November 11th, 2013

Welcome to new music release day 2013, when the deployment of social and mobile technology by the artist is as important as the sharing of the music itself. The era of expecting the unveiling of a record album or song to carry the day ended a long time ago. On ...

The Art of Co-Branding

Tuesday, May 7th, 2013

On May 7, music mogul Jermaine Dupri and I were fortunate to have a byline published in Fast Company concerning four tips for successful co-branding. Co-branding  -- or sharing your own brand with an outside brand -- is an increasingly popular way for celebrities like Justin Timberlake and major corporations ...

From an Artist on the Rise: “Home to Me,” by Vanessa Elisha

Monday, March 11th, 2013

From Down Under comes a shimmering new song by Vanessa Elisha, "Home to Me." The song layers Elisha's lush R&B-inspired vocals on top of a sexy chill-out groove to capture what Elisha describes to me as "that yearning for first love, or that feeling that you have in the beginning ...

The New CEO Job Requirement: Social Media

Friday, January 18th, 2013

The sad results are in: 70 percent of all CEOs have no presence on social networks. And John Mackey of Whole Foods is the only CEO of a Fortune 500 firm who maintains his own blog -- yeah, the same John Mackey who stepped in it by comparing Obamacare to ...

Fresco Kane Delivers St. Louis Swag for So So Def

Wednesday, December 5th, 2012

His name is Fresco Kane, and he has all the swag of an up-and-coming rap star. As well he should. Fresco Kane just dropped a hot new mixtape December 4 and has captured the eyes and ears of Music Mogul Jermaine Dupri, who recently made Fresco Kane the latest addition ...

PSFK Challenges Brands to Do Good

Monday, November 5th, 2012

On November 1, I was honored to appear onstage with Jermaine Dupri at the PSFK  Conference San Francisco 2012, where we discussed how Dupri's Global 14 social networking site brings community back to social media. The entire conference featured designers, creative thinkers, and marketers who shared innovative ways to operate ...