6 Predictions for Music Streaming

Friday, November 14th, 2014

Forget Taylor Swift's futile Spotify boycott. The real news emerging from the music industry this week was the launch of YouTube's streaming service. The new service consists of YouTube with streaming functionality (as opposed to being a new product with a different name, thus benefitting from YouTube's brand reach). On ...

Apple Pays Dearly for U2’s “Free” Music

Friday, September 12th, 2014

Photo credit: Marcio Jose Sanchez, AP Let's get something straight: U2 did not give away its new album, Songs of Innocence. To be sure, if you have iTunes, on September 9 you received a free copy (without asking for it) of Songs of Innocence. But Apple paid U2 an undisclosed amount ...

Apple Buys Beats: The End of an Era for Apple and Dr. Dre?

Thursday, May 29th, 2014

Now that Apple has officially purchased Beats Music and Beats Electronics, we are left to ponder its broader meanings as the man who once rapped about gangbanging and reefer now becomes a high-profile Apple employee. I believe the deal symbolizes the possible end of an era: an end to Apple ...

Why We Can’t Stop Talking about Steve Jobs

Friday, April 26th, 2013

If Steve Jobs were alive today, he would be the first to tell you he was not the only person responsible for making Apple succeed. But let's face it: Steve Jobs defined the Apple brand, a reality that has been underscored lately by grumbling among the pundits that Apple is ...

Old bands, great brands shine in 2010

Friday, December 17th, 2010

There seems to be no end to the merchandising of so-called legacy rock stars, and 2010 was no exception: In February the ghost of Elvis returned to Las Vegas with the opening of Cirque du Soleil Viva ELVIS. The Rolling Stones owned the month of May with a heavily promoted re-issue of ...

By the way, which one's Pink?

Thursday, April 1st, 2010

You don't have to be a classic rock fan to celebrate Pink Floyd's recent legal victory over its label, the troubled EMI.  For those who missed the news, a judge agreed with Pink Floyd that EMI may not distribute the band's songs as individual tracks (as it has been doing ...

What Facebook Connect means to marketers

Thursday, December 4th, 2008

My Razorfish colleagues Shiv Singh and Jesse Pickard just published a provocative point of view that analyzes the impact of Facebook Connect on the way marketers operate in the digital world. Shiv and Jesse assert that by extending social media more aggressively to the digital world outside of Facebook, Facebook Connect ...