Tag Archives: iPhone

Will Apple Take Augmented Reality Mainstream?

Apple critics have been quiet lately. The company is worth more than $900 billion after beating Wall Street’s expectations in its November 2 earnings report. The iPhone 8 is selling better than expected. Consumers are lining up to buy its … Continue reading

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Dr. Apple Will See You Now

Apple has been defined by consumer product innovations such as transforming mobile phones from calling devices into data centers. But you won’t find Apple’s future in an Apple store. You’ll need to visit a hospital like Johns Hopkins Medicine. At … Continue reading

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How a Brand Shares Its Culture through Visual Storytelling

A journalist recently asked me whether all brands should be on Pinterest. My reply: brands need visual storytelling strategies — which may indeed involve a presence on Pinterest. I recently created for agency iCrossing a visual storytelling strategy that focuses … Continue reading

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Apple Causes Panic in the First World

Apple is such a well-oiled machine that a rare misstep by one of the world’s most admired brands is front-page news. Consider Page 1 of the September 21 The Wall Street Journal: “Apple Makes a Wrong Turn as Users Blast … Continue reading

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NFL magazine: fumble or first down?

What publication do you read for in-depth coverage of the Super Bowl? Sports Illustrated or ESPN online, perhaps? If the National Football League has its way, your future choice will be NFL magazine, a recently launched publication covering all things … Continue reading

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Where were you when Steve Jobs died?

Where were you when Steve Jobs died, and how did you hear the news? I was snacking on pot stickers with my family at my sister-in-law’s apartment last night when I noticed my Facebook status feed exploding with reports about … Continue reading

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Will the Apple brand become more open without Steve Jobs?

Where is the Apple brand headed in the aftermath of Steve Jobs’s resignation as CEO? It’s a significant question for one of the world’s most valuable companies (depending on the daily ups and downs of the stock market.) Steve Jobs … Continue reading

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Are you acting like a digital steward or a fool?

Want to be a good digital steward? Teach yourself and your children digital literacy and manners. That’s my reaction to a new Retrevo study on the lifestyle habits of digitally connected parents that Jennifer Jacobson of Retrevo kindly shared with … Continue reading

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Do you suffer from smart phone disease?

I recently came across a CNN article that urges, “Be polite and put your smart phone down.” The article was sobering because it reminded me of the many ways I have allowed my smart phone (a 3G iPhone) to worm … Continue reading

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iPhones, beer, & body products discussed at ad:tech Chicago

This blog post comes to you live from ad:tech Chicago 2009.  On September 1, my Razorfish colleague Patrick Moorhead discusses integrating mobility and advertising with Kim Luegers of DraftFCB and Michael Chang of Greystripe.  The session is moderated by Zaw … Continue reading

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