Tag Archives: Epcot

Co-creation is the future of marketing

I recently wrote a blog post for the iCrossing Content Lab regarding the Raytheon Sum of All Thrills ride — an intriguing experience in which you build your own virtual ride using computer design tools provided by Raytheon. I was … Continue reading

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Buzz Lightyear might know your name

The next time you visit Disney World, don’t be surprised if Buzz Lightyear greets everyone in your family by their first names before you’ve been introduced to him. According to an apparently well-sourced rumor, Disney is morphing its Key to … Continue reading

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Why Disney Epcot World Showcase is the gold standard

The Disney Epcot World Showcase is one of my favorite favorite destinations because Disney makes learning an engaging experience. The first time I visited the World Showcase, I was skeptical: how fun could it be to visit facsimiles of 11 … Continue reading

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