Tag Archives: Amazon

Amazon Wants to Be Your Personal Stylist

Amazon sure knows how to keep everyone off balance. While retailers are figuring out how to use automated chatbots to service customers, Amazon is pushing a new personal styling feature that relies on the human touch. The Launch of Outfit … Continue reading

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The Four Elements of the On-Demand Economy

Big brands continue to transition to the $57.6 billion on-demand economy, which is characterized by the complete removal of friction from consumer purchases: Jaguar and Shell recently rolled out a partnership to make it possible for people to prepay for gas … Continue reading

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Amazon Dashes to the On-Demand Economy

Sometimes change wears an awkward smile. When Amazon launched Dash buttons for instant re-ordering of products in 2015, the idea seemed so goofy that some considered the announcement to be an April Fool’s Day joke. Amazon actually expected people to … Continue reading

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How a Swedish Grocery Store Beat Amazon Go to the Punch

The Internet is buzzing about Amazon Go, Amazon’s new self-service grocery store. At the flagship Amazon Go in Seattle, opening in January 2017, anyone with an Amazon account, a supported smartphone, and the Amazon Go app will simply take what … Continue reading

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Why Voice Search Is the Future of the On-Demand Economy

Mobile gave rise to the on-demand economy. But voice search will fuel its future. Google demonstrated how voice will form the foundation of an on-demand search ecosystem when Google announced the Google Assistant intelligent search tool at the company’s I/O … Continue reading

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This Is the World Uber Has Made

Uber has become so pervasive that the company is changing our vocabulary. In everyday settings, we use Uber as a verb (as in “I’ll Uber to the ball game tonight”). In business settings, we use the term “uberization” or “uberfication” … Continue reading

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Welcome to a New Era of Convenience Shopping

Buy buttons are taking convenience shopping to a whole new level. In recent weeks, Instagram and Pinterest announced new buy button features that make it easy for consumers to purchase goods and services directly from their apps. Facebook, which began … Continue reading

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Forrester Research Welcomes You to the Digital Revolution

It feels like 1999 all over again at the 2013 Forrester Research eBusiness & Channel Strategy Forum, whose theme is “Lead the Digital Business Revolution.” About 750 attendees from big brands like Southwest Airlines are coming to grips with a … Continue reading

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Netflix: You Can’t Always Get What You Want

If the ultimate measure of a brand is what you do, not what you say, then Netflix is underperforming seriously. The company brags that “Netflix members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen” … Continue reading

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Jeff Bezos: the king of content

Jeff Bezos wants Earth’s biggest online retailer to become the world’s mightiest content publisher and distributor.  In a recent interview with Steven Levy of Wired, Bezos shared how Amazon is creating a web content powerhouse through an a three-pronged, interlocking … Continue reading

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