Jay-Z Writes New Rules for Music Millionaires

Thursday, July 11th, 2013

Jay-Z says he's writing new rules. But for whom? The multi-millionaire rapper created a firestorm of PR by launching an innovative deal with Samsung to distribute 1 million copies of his new Magna Carta Holy Grail album through a special app exclusively on Samsung phones before the album went on sale ...

Shawn Lee: A Cool Rock ‘n Roll Dad

Sunday, June 16th, 2013

Sex, drugs, and rock 'n roll, right? Wrong -- for Shawn Lee, anyway. The hip rock musician is a devoted husband, dad, and vegan. Married for 13 years, the American ex-pat living in London takes his kids to school five days a week and is an avid drinker of soy ...

The Innovative Sound of AM & Shawn Lee

Tuesday, May 7th, 2013

The rock and pop music industry is alive and well. The business of music as we once knew it might be dead, but musicians continue to thrive and innovate -- if you'll let them. Case in point: today AM & Shawn Lee released La Musique Numerique, a striking blend of ...

Hanging out with the Black Eyed Peas

Saturday, October 1st, 2011

Well, I did not exactly hang out with will.i.am and the Black Eyed Peas – just with the scores of fans who responded to will.i.am’s open invitation to participate in a Black Eyed Peas Google+ Hangout at 6:00 p.m. Eastern Time before a September 30 show at Central Park. The ...

Nice guys finish first

Wednesday, September 7th, 2011

Last year I blogged about how Twitter was a catalyst in the forming of a co-branding relationship that I formed with indie musician AM and Razorfish (where I was in charge of marketing). Since then, digital has once again helped launch a relationship – this time between AM and musician ...

How Twitter united indie star AM with Razorfish

Thursday, October 7th, 2010

How does an emerging indie artist in the dysfunctional music industry find an audience anymore? My employer Razorfish is tackling that challenge through an unusual co-branding relationship with indie musician AM, which sees Razorfish playing the role of quasi-record label, concert promoter, and DJ. And so far we are having a ...