Author Archives: ddeal

Why #DeleteFacebook Is Dead

Facebook has big problems. But #DeleteFacebook isn’t one of them. With a quarterly earnings announcement only days away, Facebook has weathered a slew of negative news mostly related to the company’s failure to respect the personal data of its 2.2 … Continue reading

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Google Gamifies Google Maps

On March 14, Google announced a new tool that makes it possible for developers to turn real-world Google Maps locations into fantasy settings via augmented reality. A new API will transform your local coffee shop or noodle hangout into “a … Continue reading

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Into the Mystic with Robert Plant

I have seen Robert Plant in concert six times throughout his adventurous solo career. As I watched Robert Plant and the Sensational Space Shifters with my family February 20 at The Riviera Theatre, I thought of the lyrics to the Traffic song “Dear … Continue reading

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Amazon: One Industry to Rule Them All?

For once, Amazon is playing catch-up. The great disruptor is just another player in the entertainment space. Amazon Studios, its TV and movie arm, is still looking for a blockbuster like Game of Thrones to compete in an elite league … Continue reading

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Virtual Reality Helps U.S. Athletes Train to Win Olympic Gold

When U.S. Alpine skier Mikaela Shiffrin won a Winter Olympics gold medal in the giant slalom race February 15, she also achieved a victory for virtual reality. She is among the members of the U.S. Ski & Snowboard team who … Continue reading

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Blessed Are the Change Agents

Years ago, an agency asked me to define its target buyer as part of a brand repositioning. My client wanted to do business with companies eager to innovate. I recommended that my client stop thinking of its buyer in terms … Continue reading

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Apple Wants to Liberate Your Medical Records

How easily can you obtain your medical records from your provider? Do you know what your precise cholesterol levels are? I’m willing to bet my new iPhone that your answers to these questions are “Impossible” and “No.” But if Apple … Continue reading

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How Virtual Reality Transforms Training and Improves Performance

Minnesota Vikings Quarterback Case Keenum will always be known as the guy who passed the football to Wide Receiver Stefon Diggs to pull off the stunning Minnesota Miracle last-second victory over the New Orleans Saints in the NFL playoffs on … Continue reading

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How and Why Businesses Are Adopting Augmented Reality and Virtual Reality

At the 2018 Consumer Electronics show, robots, voice assistants, connected cars, and even connected cities created buzz. Augmented reality and virtual reality – not so much, with the exception of augmented reality applications in the automotive industry. But proponents of … Continue reading

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4 Ways Brands Can Adapt to Facebook’s News Feed Overhaul

Everyone is freaking out about the latest Facebook algorithm change, which CEO Mark Zuckerberg announced on January 11. And yes, the change is big. Facebook will: Downgrade in users’ news feeds the content that businesses publish. Boost posts from users’ … Continue reading

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