Monthly Archives: July 2013

How Startup F# Makes Spotify Friendly for Brands

Nimble startups continue to change the music industry by capitalizing on the convergence between branding, technology, and entertainment. Case in point: F#, a New York company founded in 2012 with a mission to connect brands, musicians, and fans through playful … Continue reading

Posted in Marketing, Music | Tagged , , , , , , , , , , , , | Leave a comment

How a Brand Shares Its Culture through Visual Storytelling

A journalist recently asked me whether all brands should be on Pinterest. My reply: brands need visual storytelling strategies — which may indeed involve a presence on Pinterest. I recently created for agency iCrossing a visual storytelling strategy that focuses … Continue reading

Posted in Marketing, Social media | Tagged , , , , , , , , , , , , , , , , , | 2 Comments

Music Streaming: The Haves and the Have-Nots

In recent days, I have blogged about the vast divide between the music industry elite and the have-nots. Last week I focused on the music elite via my post about Jay Z’s relationship with Samsung. (Jay Z responded defiantly by … Continue reading

Posted in Music | Tagged , , , , , , , , , , , , , , , , , , | 1 Comment

Thom Yorke: Crusader or Crybaby?

I can’t decide whether Thom Yorke is a petulant child, cynical operator, or a hero to artists. Maybe he’s all three. On July 14, Yorke declared war on Spotify, removing from the popular streaming service his solo music and that … Continue reading

Posted in Music | Tagged , , , , , , , , , , , , , , | Leave a comment

Jay-Z Writes New Rules for Music Millionaires

Jay-Z says he’s writing new rules. But for whom? The multi-millionaire rapper created a firestorm of PR by launching an innovative deal with Samsung to distribute 1 million copies of his new Magna Carta Holy Grail album through a special … Continue reading

Posted in Celebrities, Entertainment, Marketing, Music | Tagged , , , , , , , , , , , , , , , , , , , , , , | 3 Comments