Monthly Archives: April 2012

And a child shall lead them

If I were an executive creator director, I would require everyone on my team to spend a day with children in a learning environment. Pre-teens are your future bosses and customers, and they’re already influencing purchasing decisions made in the … Continue reading

Posted in Design, Marketing, Uncategorized | Tagged , , , | 1 Comment

Coachella and the future of social TV

I experienced the Coachella Valley Music and Arts Festival from my living room along with tens of thousands of others around the world who tweeted, blogged, and otherwise hustled content about the annual music festival as artists ranging from Bon … Continue reading

Posted in Digital, Entertainment, Marketing, Music, Social media, Twitter | Tagged , , , , | 1 Comment

Lessons on creativity from the making of “L.A. Woman”

One of the landmark albums of rock and roll almost died in the recording studio. But today L.A. Woman endures as a lesson on how a change of scenery can unleash creativity. In December 1970, the Doors were floundering as … Continue reading

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Madonna doesn’t need all your luvin’

Wow. Madonna’s critics really have their knives out this week. But she might end up having the last laugh. As you might have heard, sales of her latest album, MDNA, suffered the biggest second-week drop in chart history.  Since the … Continue reading

Posted in Entertainment, Music | Tagged , , , , , , | 7 Comments

Your employee, your advocate

Josh Bernoff and Ted Schadler got it right. In their 2010 book Empowered, they argued the case for companies unleashing their employees as brand advocates especially through social media. (And they continue to discuss employee empowerment on their blog.) Progressive … Continue reading

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