Monthly Archives: August 2011

The marketing genius of “Led Zeppelin IV”

Imagine if Apple unveiled the latest iPhone without a logo or if Lady Gaga had released Born This Way without her name, face, or album title on the cover. That’s what Led Zeppelin did 40 years ago when the band … Continue reading

Posted in Entertainment, Marketing, Music | Tagged , , , , , , , , , , , , , , , , , | 34 Comments

Music I like: “I Get Da Money” by Spade

The Global 14 social destination run by Jermaine Dupri is a hotbed of emerging music from aspiring hip-hip and rap stars. One of the benefits of being a member is having artists share their music with you personally. It’s like … Continue reading

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Will the Apple brand become more open without Steve Jobs?

Where is the Apple brand headed in the aftermath of Steve Jobs’s resignation as CEO? It’s a significant question for one of the world’s most valuable companies (depending on the daily ups and downs of the stock market.) Steve Jobs … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , | 1 Comment

Buzz Lightyear might know your name

The next time you visit Disney World, don’t be surprised if Buzz Lightyear greets everyone in your family by their first names before you’ve been introduced to him. According to an apparently well-sourced rumor, Disney is morphing its Key to … Continue reading

Posted in Design, Digital, Entertainment, Marketing | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Why Amazon and Netflix don’t always know best

It’s far too easy to allow ourselves to be led around by the nose. Amazon tells us what to buy. Netflix and Pandora suggest movies and music based on our tastes. Facebook and Google+ suggest friends to us. Twitter tells … Continue reading

Posted in Facebook, Google, Google Plus, Marketing, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , | 4 Comments

How the Rolling Stones got their mojo back (and you can, too)

Let’s say you’re an aging business or marketing executive with your back against the wall. You’ve accomplished great things in your career but nothing substantial lately. A brash generation of upstarts threatens to muscle you aside with their attitude and … Continue reading

Posted in Celebrities, Digital, Entertainment, Marketing, Music, Social media | Tagged , , , , , , , , , , , , , , , | 1 Comment

We are all content hustlers

It’s ironic Google+ allowed the digital elites such as Chris Brogan early access to Google+ while asking corporations to hold off creating brand profiles. Just about everyone I know on Google+ (including me) uses the social platform to hustle their … Continue reading

Posted in Facebook, Google, Google Plus, Marketing, Social media, Twitter | Tagged , , , , , , , , , , | 9 Comments