May, 2009 Archive

Jimmy Page, the Hardy Boys & Razorfish

Wednesday, May 27th, 2009

In the Marketing Hitch Ad Industry Innovator series, David Wiggs was kind enough to profile Razorfish and my role as vice president of marketing.  David indicates that Razorfish has "helped reshape marketing conversations by leading public, transparent discussions on how digital touches all aspects of the marketing enterprise."  In my ...

Obama.com & You

Tuesday, May 12th, 2009

View more presentations from David Deal. At FIAP Buenos Aires, my Razorfish colleague Joe Crump discussed seven tactics that marketers can learn from Barack Obama, America's first digital president.  I've reproduced his presentation here and highly recommend you take a moment to browse through it. The seven tactics are: 1. Got a ...

Give Them Hope Now

Sunday, May 10th, 2009

How would you like to make a difference in the lives of at-risk youth? All you need to do is take a moment to contribute to the Give Them Hope Now campaign, launched by Levi's®, a client of my employer Razorfish. By participating in Give Them Hope Now, you'll be supporting the ...

How do you escape innovation hell?

Monday, May 4th, 2009

At the 9th Annual Razorfish Client Summit, Razorfish Strategy executive Joe Crump asked a simple question: why can't we innovate more often?  His premise: innovation, like pornography, is something we recognize easily when we see it -- the Virgin Galactic, the customized Dell laptop, or just about anything Pixar creates.  ...