Monthly Archives: October 2008

Forrester predicts: consumer 2018

This blog post comes live from the 2008 Forrester Consumer Forum in Dallas, October 28-29, 2008. The October 29 keynote consists of “Consumer 2018: Separating Fact from Fad” by Forrester Principal Analyst Lisa Bradner. Lisa addresses a thorny question: what … Continue reading

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New Razorfish report studies consumer purchase behavior

Social media influence consumer purchase behavior far more than you might think. That’s a key finding of new Razorfish thought leadership, FEED: The Razorfish Consumer Experience Report. The report is available in Flash and PDF download here: http://feed.razorfish.com and on … Continue reading

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Say hello to Razorfish

File this one under “physician, heal thyself.” On 20 October 2008, my employer Avenue A | Razorfish shortened our name to Razorfish. As many people know, our agency resulted from the merger of Avenue A and Razorfish in 2004. I … Continue reading

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Goldie Hawn, American icon

The marketing of trading cards has come a long way since the days of cheap cardboard and stale bubble gum. You can still go to a store and buy baseball cards in foil-wrapped packets just like kids and grown-ups have … Continue reading

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The media just can’t get it right

Correction In our Sept. 29 issue the reviewer of the Pussycat Dolls’ Doll Domination misquoted the lyrics to “When I Grow Up” as saying they want to have “boobies” when they grow up. The lyrics actually say “groupies.” — People … Continue reading

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