Monthly Archives: July 2008

Top 20 albums of all time?

Just what the world needs: another top 20 albums of all time list, courtesy of the Y! Radish Music Blog. This list is a bit different from the usual critical assessments because it seeks to be more objective and empirical, … Continue reading

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Top 20 albums of all time?

Just what the world needs: another top 20 albums of all time list, courtesy of the Y! Radish Music Blog. This list is a bit different from the usual critical assessments because it seeks to be more objective and empirical, … Continue reading

Posted in Marketing | Tagged , , , , , , , , , , , , , , | Leave a comment

Big experiences come in small packages

I’m always hearing about how retailers like Bass Pro Shops and American Girl are the masters of building a brand through a great experience. Instead of peddling merchandise on bland-looking racks in its stores, American Girl creates a fun destination … Continue reading

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Big experiences come in small packages

I’m always hearing about how retailers like Bass Pro Shops and American Girl are the masters of building a brand through a great experience. Instead of peddling merchandise on bland-looking racks in its stores, American Girl creates a fun destination … Continue reading

Posted in Marketing | Tagged , , , , | Leave a comment

So you want to work for Avenue A | Razorfish?

Check out “Confessions of a Summer Intern” a blog by Maddie Graunke, which gives you an inside look at the experiences of an intern for my employer, Avenue A | Razorfish. Based in the Chicago office, Maddie has been interning … Continue reading

Posted in Agencies, Digital, Marketing | Tagged , , , | 1 Comment

So you want to work for Avenue A | Razorfish?

Check out “Confessions of a Summer Intern” a blog by Maddie Graunke, which gives you an inside look at the experiences of an intern for my employer, Avenue A | Razorfish. Based in the Chicago office, Maddie has been interning … Continue reading

Posted in Agencies, Digital, Marketing | Tagged , , , | Leave a comment

Are you experienced?

Engagement-based marketing is all the rage. Forrester Research, Gartner, and JupiteResearch have all published major commentary on engagement in the past 12 months. Agencies like my employer Avenue A | Razorfish are talking about the importance of building brands through … Continue reading

Posted in Marketing | Tagged , , , , , , | Leave a comment

Are you experienced?

Engagement-based marketing is all the rage. Forrester Research, Gartner, and JupiteResearch have all published major commentary on engagement in the past 12 months. Agencies like my employer Avenue A | Razorfish are talking about the importance of building brands through … Continue reading

Posted in Marketing | Tagged , , , , , , | Leave a comment

This is why we read digital media

In a recent blog post, I shared the story of a bright and talented 20-something job candidate who confessed to me that she’d never purchased a print edition of any newspaper in her life because she’s so comfortable consuming all … Continue reading

Posted in Digital, Marketing | Tagged , , , | 4 Comments

This is why we read digital media

In a recent blog post, I shared the story of a bright and talented 20-something job candidate who confessed to me that she’d never purchased a print edition of any newspaper in her life because she’s so comfortable consuming all … Continue reading

Posted in Digital, Marketing | Tagged , , , | Leave a comment